What Do You NEVER Do When You Entertain A Customer?
Very often when you do business, you have to entertain your client. Sometimes it can be a dinner. Or a drink out. Or maybe even golf.
You just do what it takes to seal the deal.
Now, entertaining a client is a fine art. You may laugh along with him, even when his jokes are not funny…listen to his needs and grouses…agree with him on discussed issues…basically doing everything right to make him like you.
All well and good. You are on the right track…
BUT…remember NEVER ever to do one thing…
The one thing that may seems so small on the surface but may swing the favor against you…
That is when it comes to payment…and when you rightly foot the bill…NEVER NEVER EVER ask for a receipt in your client’s presence.
NEVER!
Why?
When you do so, you make your client feel that he is just part of a business set up. And that entertaining him just means incurring business expenses to get his business.
You want to go beyond that. You want to make him feel like he is a friend. A friend worth spending on. A friend whose time and relationship you value a lot.
Your client is gonna feel you care about him. Yes it may be a small gesture. But it helps. You never know what long term business he may give to you in future.
The few dollars spent can be worth it’s weight in gold.
In any case, most of the time, a receipt will given to you without you asking, which you can still claim as business expense anyway. You just don’t ask for a receipt if one is not given to you.
Bottom line – treat your customer like king – and sincerely do so. Help them first. And they will help you back – many folds over!
As usual, let me know what are your thoughts on this. I’m all ears.
All Success,
[tags]E-MoneyMarketing, business, client entertaining, business, relationship-building[/tags]


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