Can You Handle The World’s Best Taglines?
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Attention-grabbing headlines are the ads for the ads. It can alone decide if the advertisement will be successful or wildly successful.
Taglines work in a similar way. It complements the product name. It sums up what the product is all about in a few words.
Sometimes a good tagline can make the difference between a outstanding product or an averagely mediocre one. Just like how headlines can influence the profitability of an ad.
Some of the most memorable taglines to me are:
Lexus: The relentless pursuit of perfection.
MasterCard: There are some things that money can’t buy. For everything else, there is MasterCard.
Nike: Just do it!
Kodak: Share moments. Share life
L’Oréal: Because I’m worth it.
Simply BRILLIANT!
What about yours? Have any taglines you particularly fancy? Or any you created yourself?
Share it with me, my friend…
I’m listening….
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