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In online marketing, the revenue of your website coming in can be boiled down to 1 simple equation:

Revenue = Traffic x Conversion

Pure and simple.

To earn, you either increase your traffic or conversion, or both, and your revenue will go up.

Now, let’s just think about traffic. If we want to bring in substantial traffic, we can try the following methods:

• Write and submit articles
• Social bookmarking
• Submit to directories
• Submit to search engines
• Search engine optimization
• Affiliate marketing
• Joint venture
• Forum marketing
• Pay per click
• Forum marketing
• Classified Ads
• Tell-A-Friend/Word of mouth
• Pod-casting
• Squidoo/Hubpage
• Press release
• Email marketing
• ……And so on

Okay, you may be thinking, that is a hell lot to do just to bring in traffic so you can increase your revenue.

Indeed it is hard work. Traffic is important. No doubt about it.

But what about the other factor?

Think Conversion

You can easily tweak any parts of your marketing effort to increase your conversion from 1-1000%. All can be done in a matter of minutes.

How? Test, that is!

There are myriad of things you can test. Obviously you can test them all.

Marketers are fond of saying, “test, test, test!” Very true. But don’t just test for the sake of testing.

So you just have to zoom in to the most important things to test.

They are:

• Headlines
• Teaser copy in envelope
• Subject headline
• Lead paragraph
• Offer
• Length
• Size of package
• No. of bonuses/premiums

Take a look at this => http://www.marketingexperiments.com
They test everything conceivable.

From sales copy, to offline ads, to landing pages to leads generation, and just about everything you can test.

This is an extremely valuable marketing resource and data for marketers.

Only with constant testing and refining will you bring your business to greater heights.

Loads of marketers, businessmen and CEOs are subscribed to Marketing Experiments. I did.

Did you?

[tags]Marketing, Online Marketing, Testing, Conversion, Marketing Experiments [/tags]

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This post is meant to be a follow up to the previous one.

Previously I released a PDF report on research resources and tools. Got some pretty good feedbacks. Thanks for that. =)

With the report, it will drastically reduce your research time as you can head in on straight into what’s HOT. And what’s NOT.

Now I’m gonna make your niche research efforts a hell of a lot easier.

This is a nifty little tool that can unearth for you

• PDF reports
• MP3 files
• Word document
• Powerpoint slides
• Images
• Videos and more…

Wait! That’s Not All!

You can also suss out online information from/on:

• Free copyleft public domain information
• Books
• Forums
• Database
• Discussions
• Tags
• Feeds
• Tips and Tricks
• “How To”
• Step by step stuff
• Checklists
• Tutorials
• Archives
• Encyclopedia
• Facts
• Published scholar papers
• And more….

The possibilities are endless. You can search for just about any damn thing under the sun!

Okay, I know you are dying to get this. I shall cut short your misery then.

Introducing: *DRUM ROLLS*

.

.

.

.

.

.

Niche Browser!

Kiss goodbyes to your research woes. With this tool, you have the virtual world at your fingertips.

So are you waiting for?

Download the Niche Browser TODAY! You will be glad you did so.

[tags]Niche Marketing, Niche Resources, Resources Tools, Affiliate Marketing, Informational Marketing, Niche Browser[/tags]

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The two niche market posts I blog about recently has gathered some pretty good comments.

If you have not read it yet, you can take a look at the the first and the follow up post.

The markets we are looking at are basically those that will not take much persuasion to sell to.

In other words – profitable crowd!

Alright, we know which crowd to target, but where do I start? Gimme some clues!

Sure thing.

Today, I’m going to show you where are the places to find them, and
more…

I came out with a list of resources that show you where you
can find:

1. Ideas generating sites
2. Hottest trends
3. F.R.E.E Keyword tools
4. Public Domain – Stuff you can grab for F.REE!
And Many More…

I compiled it all in a PDF report and you can download it here

=> http://emoneymarketing.com/Deadly-Resources-and-Tools1.pdf

I actually posted these resources on the Warrior Forum in a thread, and got some great feedbacks. So I’m pretty sure you will benefit from it.

Read it. Use it. And profit from it.

If you like it, gimme a comment. I wanna hear them. And if you have some deadly resources of your own – do share them too.

I’m waiting….

******************

FirstData is the largest merchant processor in the USA. FirstData allows business to transact directly with the processor, eliminating the need for a third party markup from a bank.

******************

[tags]Niche Marketing, Niche Resources, Resources Tools, Affiliate Marketing, Informational Marketing[/tags]

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I’m back! Meaner and leaner, with more giveaways to boot!. No special reason other than to provide good information and value to people who visits my humble blog.

My rationale is if people made the effort to visit, I just have to be the nice obliging host that I always am to offer something useful.

Hopefully they go away with something useful.

Yep, I’m in the breed that subscribes to the notion of giving before receiving.

Okay to cut the long story short – I’ll be making 2 nifty marketing softwares available to E-MoneyMarketing visitors. Not everyone will find them useful though.

Who needs them?

1. Affiliate Marketers

2. Marketers who wish to build a targeted list

Goodie freebie #1 – Sonic Redirect

This is for those affiliate marketers who desire to have a nicely cloaked affiliate link but don’t know how to go about doing it.

Why have a cloaked link?

You can read more in the tutorial here where I give a tip on how to easily do so manually.

If you are lazy and need a software to complete the task, then Sonic Redirect is the right tool for you.

It is workable on Windows and Mac and this script is functional on any server that runs on PHP.

So long as you know how to upload a file to your web server, you should have no problem with it. You are in business.

If you need technical help, there is an online manual link within the software that can point you in the right direction.

Goodie freebie #1 – Sonic Opt In

In direct selling, personalization is important. The buyers love it when you are talking to them.

This software not only allows you to segment your audience specific to your requirements via questions you will ask them prior to the opt in, you can also personalize the sales page after they give opted in.

With a targeted list to market to, you can expect higher conversions.

Here are the full features:

• Audio can be included in your opt-in page
• Special bullet editor allows you to include as many bullets as you like.
• The prospects name and email are required.
• People who have already opted in are taken automatically to your sales page.
• Prospect can be taken to a special page targeted exactly to their interests.
• Depending on the prospects answers, subscribe them to different autoresponders. Now you can create sub-niche lists with ease
• Personalize your sales page.
• Use one of the built-in HTML templates or create your own.
• Works with Aweber, Get Response, 1 Shopping Cart, Email Aces, etc., most of the major autoresponder services. Just requires the ability to subscribe to a list via an email address.

You can download them at the Wicked Tools section.

Please note that I do NOT provide support with regards to these tools.

I made them available to you for free, and this is my way of saying thanks for coming. However please do not expect support. If you are unclear, just refer to the online manual which you can access via the softwares themselves.

Note: You only have personal rights to these softwares and you can’t sell nor give them away.

Any Catch?

None whatsoever. No sign up. No opt in. No gimmicks. No ulterior motives. No underlying bullshit.

My way of giving back. That’s it.

If You Like Them…..

You are welcome to:

- Post a comment (please do. I like to hear them)

- Send my page to social bookmarks

- Tell a friend and let them benefit from these softwares

In addition, if you want to grow your business exponentially and optimize your profits – download my *FREE* profit-pulling report NOW!

You can get it in the FREE Report section.

[tags]Internet marketing, sonic opt in, sonic redirect, online marketing, affiliate marketing[/tags]

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Picture this.

Your online business is floundering. Sales are not coming in. Debts are mounting. Expenses are high. Margin is low. Things are simply not going your way!

But You Know What’s Worse?

Your competitors are doing phenomenally well! Their clients are streaming in like nobody’s business. Earnings are shooting through the roof to record high! Skyrocketing if you will.

They are all set to expand further and grow bigger, with ambitious plans to gobble up their weaker rival.

Are You Next?

This is a very real scenario many online businesses (or offline for that matter) are facing out there. Many often end up smelling their competitor’s dust, as they are left trailing in their wake! If you are in such a situation, you are in desperate need of a tactical rethink.

Fret not! All is not lost. Help is not far away.

This special guide “7 Profit Pulling Techniques” will offer you a heads-up on what techniques your competition are employing to massively boost their income and how you can duplicate them.

In this guide, you will discover the tactics they use to:

#1 Skyrocket Their Profits

#2 Optimize Your Business Monetization Process

#3 Keep Their Customer Coming Back

#4 Continuously Grow Their Business With No Sign Of Slow Down

#5 How They Harness The Power of Leverage

You will soon realized that many of these methods I will discuss can actually be easily implemented and may well be things you already knew, but you are not fully aware of it’s potential or simply have not taken action yet.

Why Am I Giving Away This Report?

1. I hope to give something of value back to my readers. If it proves to be helpful, I’m happy.

2. I want to know who exactly my readers are. With the giveaway of this report, I have a mean of communicating with you guys.

3. :Bonus: Look out for the mystery bonus package that I just included in….

With that being said, if you all ready to thrash your competition, then

–> Download The Report Now <–

[tags]Business, Internet Marketing, 7 Profit Pulling Techniques Your Competitors Are Using To Literally EXPLODE Their Earnings[/tags]

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I’m a big fan of the WordPress. It is easy to use, flexible and works great as a Content Management System (CMS). I rate it highly, alongside Joomla, which I’m currently experimenting now for my other sites.

Back to WordPress, there are many Internet Marketers who are increasingly using WordPress as a website platform to market themselves and their product, and rightly so!

On its own, WordPress is pretty bare, but once you start adding in all the plugins that are freely available in their WordPress database, watch it turn from a regular Joe into a MONSTROUS beast (something like the big hairy fat ugly orc you see in Lord of The Rings)!

Here are some great plugins I’ve been using so far.

Search Engine Optimization

1. Ultimate Tag Warrior

This has to be one of the most important WordPress plugin. It enables you to automatically tag each of your post without having to make any changes to your theme. There is also a tag suggestion feature to helps you come out with possible tags to use for each of your post. Helps a lot in SEO, and it also gets your traffic via Technorati. If there is just one WordPress you have to choose, this must be it.

2. Embedded Meta Tags

I hear people saying that meta tags are losing its importance, and while I agree that meta tags are no longer as high up in search engine’s criteria as it used to be, having meta tags will still help nevertheless.

With this plugin, you are able to input meta title, metakeywords and meta description into each individual post. What’s more, it also allows you to customize the CSS stylesheet. All these can be done without touching the admin. Great plugin! Do note that you have to sign up to get this plugin.

3. Related Entries

This is good for spiders and human visitors. Your readers can straight away go to other posts that are related to the one that you are currently reading. It is also good to keep visitors in the site. Good for ‘recycling’ them around your site.

4. Optimal Title

With this sneaky little plugin, your blog name will be tagged at the end of the page title instead of having it first in the original configuration. In this way, the setup is more search engine friendly and also meaningful to the readers to your site.

Take for example for this post.

Originally, if without the Optimal Title plugin, the title at the top of your browser will be “E-MoneyMarketing – 17 Little WordPress Plugins That Do Serious Damage.”

With Optimal Title plugin enabled, it will be “17 Little WordPress Plugins That Do Serious Damage at E-MoneyMarketing.” Nicer isn’t it?

5. Google Sitemap

This is another must have! This plugin automates the job of sending the sitemap to Google. When Google gets the information, they will send their slave bots down to your site. End result – your site gets indexed faster and more regularly.

6. Google Sitemap – UTW Addons

You have Google Sitemap and Ultimate Tag Warrior. What if you bring them together? It will be a match made in SEO Heaven. This plugin is the match-maker.

The handy plugin puts all the tags you have generated in your blog into the Google Sitemap, and this allows all the major search engines to be aware of all your internal tags. This will give rise to higher search engine rankings.

Marketing and Monetization

7. Adsense Injection and Adsense Deluxe

Adsense Injection allows automatic placement of Adsense Ads in your post in random positions. A set and forget kind of plugin. Heard some good things about Adsense Deluxe which also offers automatic insertion of Adsense in your post. Never tried it yet though.

8. Kontera DynamiContext Plugin

Kontera is an alternative to Adsense. Kontera, like Adsense is a contextual advertisement, but it comes in form of a keyword which then becomes a “content link”. Once people click on it, you get the money. Kontera is supposed to be less ‘advertorial’ than Adsense, appearance-wise.

To facilitate the inputting of the Kontera code, you can use this plugin.

9. aLinks

aLinks plugin automatically links keywords in your blog post, and you can then place affiliate links for certain keywords associated that the particular affiliate product. Very useful plugin!

10. RSS Autosubmit

Find it a chore to submit your blog to RSS directories? Use this plugin then. It automates the sending of RSS feeds to 16 RSS directories.

Note: You have to sign up to the owner’s list first before you can get this plugin. In return, you will also get a free blackhat report. You maybe uncomfortable with this, so this is sorely up to you.

11. Sociable

This plugin automatically inserts social bookmarks at the end of your post to make it easier for visitors to add bookmarks to the various social bookmarking services. These social bookmarks can be a great source of traffic. Make that potentially HUGE source of traffic, especially if the content being bookmarked scores high in quality and value.

12. Subscribe Me

Subscribe Me provides a platform which allows other to subscribe to your blog via RSS feeds through several RSS bookmarking services, like Bloglines, Google, MSN, Yahoo and American Online.

Administrative and Miscellaneous

13. Feedburner Feed Replacement

Feedburner is a very useful feed service that can give you many pretty statistics such as the number of subscribers to your site’s RSS feeds. The plugin enable the directing of your RSS feeds straight into Feedburner.

14. Global Translator

Basically, it translates your site to 13 other different languages (used to be 9), such as Mandarin, Spanish, Portuguese, Japanese and Italian. It also helps to bring in more traffic as well. How? You can read more here.

15. Post Teaser

Do you find that your blog is a big clutter of words, words and more words? You can now truncate it with Post Teaser, where you can give a snippet (word limit can be adjusted) of the post to the readers first. Now you can have a blog that is easy to navigate through and appears less messy.

16. Ultimate Google Analytics

Need some vital website statistics on your blog? Enter your Google Analytics code in this plugin and you are good and ready to go. Easy peasy.

17. WordPress Database Backup

I just can’t stress enough how important backing up is. This very very useful plugin makes backing up your database an absolute breeze, all done on autopilot mode. Again, I wrote an entry about this before, and you can read here for further details.

Man, writing this post really takes up a lot of my time. If you like this post, and have benefited from it, please leave some comments (or bookmark it), so that I know my effort is worthwhile.

Now that I’ve given you this list of explosive plugins, go forth and experiment with these little gems. Just don’t get too engrossed and neglect your missus. I don’t want them banging my door down. =)

This list is by no means exhaustive. I’m sure there are many great plugins lurking somewhere. I just don’t have the time to test and try out every single one of them. Hopefully you like the line-up of plugins I have for you.

P.S My friend, Jon, of SmartWealthyRich just came out with a new WordPress theme – iSmart 1.0

If you hunting around for a new theme, you can consider that theme. It is simple and nice. The kind that I like. Check it out!

P.P.S You can read more about my previous WordPress Resources entry if you have more time to spare.

[tags]WordPress blog, WordPress plugins, global translator, ultimate Google analytics, sociable, ultimate tag warrior, embedded meta tags, related entries, Google sitemap, Google sitemap – UTW addon, WordPress database backup, Feedburner feed replacement, Adsense injection, Adsense deluxe, Kontera DynamiContext, post teaser, subscribe me, aLinks[/tags]

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Let me ask you a question. Do you like math and finance? If you do, you will love what I am going to introduce to you. If you don’t, you should still check this out anyway. Cos’ it’s good stuff! Plus it will come in handy for you in future. That, I’m pretty sure.

To me, a calculator is always a must have tool, not because my maths sux (I got an ‘A’ for my maths back in college! Don’t be fooled by my ramblings!), but because I’m simply not adept at mental calculation.

When it comes to finance, calculators can save you loads of time and help you look at the big picture. A picture that may be hazy and uncertain upon first sight, but is abundantly clear when everything is laid out bare on the table.

What exactly am I talking about?

Let me paint a scenario for you.

You have a wad of cash. You are contemplating whether to invest this sum of money or to pay off a loan. However there are many factors involved. To come to an informed decision, you need to consider factors such as the monthly loan payment, annual loan interest rate, loan balance, investment type, investment rate of return, loan interest deductibility and the tax rate, after which you will then have to weigh the odds, and determine which action will tip the scale towards your advantage.

Phew! Sounds complicated? Sure it does! I’m having a splitting headache already!

Do-able? Yes, you can with a spreadsheet, but you still have to input all the formulae yourself. Even when that is done, you will need to analyze and make sense of the result that comes out.

Now if I tell you, I can give you a resource site, in which all you need to do is simply to just key in the values and it will interpret the result for you, does it sound good?

It definitely does to me!

You know what? It feels like I’m writing a sales pitch for some products, but NO! This is a 100% free resource site that I stumble upon some time back. Absolutely useful and handy if you ask me, and I want to give you a heads up on it.

Introducing Hugh Chou’s Mortgage and Financial Calculators.

This guy is a GENIUS! He made a whole comprehensive list of financial calculators that can work out virtually everything (okay..almost) for you from home loan payment to retirement sums.

Here is a sneak peak of what calculators are available. There are even some non-finance tools that are quirky and fun to play around with!

• Savings Comparison Calculator
• Medical Savings Account Calculator
• Effective Rate of Multiple Loan Calculator
• Conventional Loan with Initial Only Payments Calculator
• Interest Only vs Amortized Loan Comparison Calculator
• Generic Loan Amortization Calculator
• Income Qualification Calculator
• Lease Calculator
• Mortgage Duration Calculator
• Investment Savings Comparison Calculator
• Compounded Interest Calculator
• Nominal and Effective Interest Rate Calculator
• Wealth Calculator
• Gas Guzzling Calculator
• Password Generator
• MathSolver
• Break the Starbucks Habit Calculator
• Save a Fortune by not Smoking Calculator

I can honestly tell you that I was so impressed with the calculators that I even emailed Hugh to discuss the possibility of purchasing the calculator scripts for a finance site that I’ll be coming out with.

This is truly a good useful resource site, to not only help you calculate your finances, but also allows you to understand how the whole financial number crunching computation works and what it means. First rate financial resource in my view!

You absolutely have to check this out!

Hugh Chou’s Mortgage and Financial Calculators

[tags]Financial calculators, Financial resource, Loan Calculator, Mortgage Calculator, Investment calculator, Investment[/tags]

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Sorry for the screaming-for-attention headline I’ve here. Don’t worry I’m not going to sell you anything. So put your itchy wallet away. I just want to give you a heads up on an amazing resource site I came across.

I’ve been to number of free giveaway sites, and it is fair to say that a lot of them are filled with junk and thrash. Simply put – a waste of time!

While surfing around aimlessly the other day, I stumbled upon yet another giveaway site. I was skeptical at first, but nevertheless, I decided to check it out.

And boy am I glad I did. This is definitely the real deal. The site I’m talking about here is Giveaway of The Day. Basically this site offers FREE softwares for give away. It’s not your thrashy kind nor are the products just merely trial versions. These are licensed and fully functional softwares that are useful and handy. They are available for download for a day (hence the name), but quite often, this period stretches longer than that (only when the publishers are agreeable).

A quick check reveals that there are many kinds of softwares available for download and use, catering to different areas. The softwares are categorized namely as Audio & Video, Business, Communications, Design & Photo, Desktop Enhancements, Developer Tools, Education, Games, Home & Hobby, Internet, Security & Privacy, Servers, Utilities & Drivers and Web Developer Tools.

These softwares are further tagged for easy finding and organization.

Well, by now, you will know that I’m into Business, Finance and Internet Marketing, so you can say that I was kinda excited when I found out that there are a few softwares that look mighty interesting to me with regards to these three areas.

I will just pick a few on what I found on the site:

Business

• DRoster – Employee Scheduling and management
• Easy Projects .NET Personal Edition – Project management
• Easy Time Tracking – Project management
• Auction Business Manager
• Bifrost Inventory Management

Finance

• Personal Finance Center
• Debt Eliminator Loan calculator
• ForexGen Trading Station
• Personal Stock Streamer
• Quotes Manager

Internet Marketing

• Article Submission
• Blogging software
• PDF converter
• E-book compiler
• Sitepromoter – Search engine submission

What I’ve mentioned are probably the just the tip of the iceberg. There are many more cool and useful softwares listed. I’m pretty sure, in fact, very positive that you will find something that will be of use to you. I certainly hope you find my recommendation useful! Have fun rummaging through the list and happy downloading!

Give Away of The Day

Update:

I’ve added a Giveaway of the Day ticker at my sidebar (scroll down to the end). With that you can check out what’s the latest giveaway product of the day when you come to my site. Please note I don’t stand to gain from this monetarily. I’m just doing my bit to spread the word about this site simply because this is a great site.

[tags]Giveaway of the day, softwares, tools, internet marketing softwares, finance softwares, business softwares, downloads[/tags]

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Forget Blogger and other blogging platform. The blogging world now belongs to WordPress and it is easy to see why.

With other blog solutions, you don’t owe the site. They reserve the right to kick you out at any time without warning, which means all your effort of creating posts, customizing and related work will go down the drain – just like that!

You have no control nor can you really brand it the way you want.

With WordPress, things are different. You are able to host it under your own domain. You control your blog site in any way you deem fit. You have the power to brand it the way you want it.

WordPress is an incredibly powerful platform, that not only allows you to create great looking blogs but also websites as well(yes it can be done contrary to popular belief)!

It requires minimal programming and designing. A lot of the work is already cut out for you. There are also loads of themes available which you can just select and customize it to your liking.

In addition, Wordpress has aggregator support for RSS configurations, allows for customization of the sidebar, RSS feeds, forms, styling and more.

The WordPress package you get initially may be a bit bare, but with the tonnes of plugins available out there, the functionality and the stuffs you can do literally explode. Be it Search Engine Optimization (SEO), aesthetics, administrative, spam fighting, styles, layouts and other miscellaneous features, there are many useful plugins to take care of them.

The best thing about WordPress is that it is open source, which means that you can use it for FREE. The vast majority of the themes and plugins available from the WordPress’s database are also FREE as well!

If I were to use other site builders, I probably have to pay for a whole lot of them!

Sounds great? Yep, WordPress is fantastic in my view!

Flawless? Definitely not.

There still exist bugs, which can be really irritating to fix. Certain plugins may not be compatible with other plugins, themes or the WordPress version itself.

For instance, I just upgraded my WordPress version to 2.1 from 2.0.5, and I discovered that some plugins I’ve used previously are no longer functional. Certain weird things such as disappearing pages, plugins that automatically disabled themselves started happening. Irritating but nothing that will kill.

I guess I’ve to live with such minor faults, and with WordPress always in constant development, we can only expect better and more functional versions in future. Lets not take anything away from a great platform that is WordPress. Do check it out! It comes with my highest recommendations!

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