For Business Owners: Overlook The Pareto’s Law In Marketing If You Want To Fail…
In case you are wondering what the heck is the Pareto's Law, let me explain to you.
Simply put, it is the 80/20 rule.
How important is the Pareto's Law to marketing and your business?
Very.
Let's see. Applying this law to your business, you will discover that 20% of your customers will provide 80% of your revenue.
So what do you do to these group of premium customers?
Concentrate On Marketing More To Them, Silly!
I want you to think about the following questions:
- Who are your major customers?
- Do you treat them well?
- Do your understand their NEEDS? And more importantly, their WANTS?
- Are you following up with them?
- Are you providing value to them?
- Do you sell more than 1 time to them?
- If yes, how many times more?
After you have done so, do more of these:
1. Give them the best treatment you can. Nothing less than VIP!









Have you ever negotiate with someone who is a touch nut to crack?
Conventional business wisdom states that the customer is always right. He can do no wrong. We are the service provider. We listen. We serve.
Happy greetings to all! 2008 is finally here. A successful and glorious year awaits you!
Are you revved up already?
I had a blast ushering the new year! I hope yours was just as good, if not better!
Today, I want to talk about an event I encountered when I went for a short getaway break with my friends to Kuala Lumpur, Malaysia, 5 days ago.
What I'm about to reveal to you soon ties in with some of the
The trust factor.
Have you ever met someone who is just simply closed to all ideas and suggestions?