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Posted
7 June 2008 by: Jag Foo

Tagged
Business, Sales Techniques

How To Screw Up Your Sales Pitch

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sales presentation

You know sales is all about persuasion. It’s a lot about getting your prospects to see your point of view.

And getting him to feel the value of your product such that it is worthwhile for him to invest in it.

 

Obviously, if you are going to sell to him, you gotta talk to him. And often, that’s when shit happens.

That’s when the pitch often gets screwed up. This can happen even if you know your stuff….even if your product is excellent…even if your offer is compelling.

You must be wondering what could possibly go wrong? That will…if you….

 

TALK TOO MUCH!

 

Yes! That’s what a lot of salesmen tend to do. They get too engrossed in selling that they shove every single details down the poor throat of the suffocating prospects.

They will just go on…and on…and on…

Take a moment to pause here. And think.

When you sell, you are selling for whose reasons?

Your reasons? Or your prospect’s reasons?

Your prospect.

Your prospect buy because of his reasons.

And how the heck are you going to sell to him when you just keep talking and not start asking about his needs?

You could very well have been boring the nuts out of him.

 

Telling Is Not Selling. Asking Is.

 

Instead of going on like a torrent of gushing water, talk and ask intermittently.

Give information, benefits. And then ask. Information…benefits…ask.

Repeat.

Engage your prospect. Find out what he really wants. And zoom in on that. And keep hitting him with information he wants to know.

You are much more likely to snag a deal with this approach.

Why am I writing on this? Because I’m the kind who can go on and on. Or rather I used to be. It was a very very bad habit. I hold my hands on that. So now I’m sharing with you all my bad stuff. Don’t repeat my mistakes.

Lucky for me, I have made the conscious effort to change. Have you? Are you guilty of the above?

If yes, you know what to do now right?

As usual, let me know what you think. I’m all ears.

 

All Success,

jagfoo

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    21 Comments

    Posted by
    festplatte datenrettung
    9 June 2008 @ 4am

    Its really nice tips for product sale.I hope your tips will help many people to improve their sale.


    Posted by
    persuasion
    9 June 2008 @ 2pm

    [...] your stuff??.even if your product is excellent??even if your offer is compelling. You must be wondehttp://emoneymarketing.com/business/how-to-screw-up-your-sales-pitch/More than 100 march for tolerance The Daily NewsSaying celebrations of tolerance and acceptance are [...]


    Posted by
    Four Tier Annihilation
    10 June 2008 @ 7am

    I learned this while being a sales account manager student. The best way to make sales is to listen, throw some sand in the wounds of the customer, spread some fear and strike. Sale made. Thanks, many can learn from this.


    Posted by
    qaswer
    11 June 2008 @ 2am

    Cool tip for talkative salesmen. I have some internet products which i market my self so these tips either useful for me.


    Posted by
    Coldplay Viva La Vidac
    11 June 2008 @ 2pm

    Your article will surely help people in increasing their sales in whatever products they are selling. I think what’s more important is that you know your product well to make sure that you give your customer the right information about it.


    Posted by
    HostV
    12 June 2008 @ 10pm

    Your tips are tremendous to sale products. It will help a salesman increasing his sales and managing a customer stock.


    Posted by
    Cirtex
    12 June 2008 @ 10pm

    Salesman must not be talkative but effective.Behave, quality as well as honesty lifts up his selling smoothely.


    Posted by
    High Interest Rate Savings
    13 June 2008 @ 11pm

    This is great advice for any salesman. Listening to your customer is one of the best ways to build your relationship. Most people want to be heard. By listening to them, you actually build trust and report with them.


    Posted by
    Cosmetic Dentist London
    14 June 2008 @ 2am

    to build a good relationship between your company and the customers is the crucial point for a success of the company itself. Attention and care is also important for a business to make better profit. Thanks for the article. Really helpful one.


    Posted by
    Sleep Aid
    14 June 2008 @ 9am

    My philosophy is try to sell the product to yourself and then say would I buy it. If the answer is no then keep working on the pitch.


    Posted by
    Mr. Faxless Payday Loans
    15 June 2008 @ 7pm

    This is absolutely terrific advice. Talking too much gets us into trouble in some many different situations. I’ve seen negotiations fall apart because after a deal had been reached in principle, one side kept talking! When you have achieved what you’re after, stop talking.


    Posted by
    Jag Foo
    16 June 2008 @ 3pm

    @ festplatte datenrettung - I certainly hope so!

    @ Four Tier Annihilation - Right. Listening expresses empathy. We want to show we care for their needs.

    @ qaswer - Try it. I think you will find them effective.

    @ Cirtex - Think a salesman must learn to be talkative - but only at the right time. =)

    @ High Interest Rate Savings - Couldn’t have said it any better.

    @ Cosmetic Dentist London - Being a business owner is all about showing care and concern to your client. Amazing how many of them neglect this point.

    @ Sleep Aid - VERY valid point. If you are not even convinced of your own product, how can you expect the client to buy?

    The product must be solid in the first place!

    @ Mr. Faxless Payday Loans - Haha. Yea, you never know what accidental shit one might stir up because of too much babbling.

    Cheers,
    Jag


    Posted by
    Monavie
    19 June 2008 @ 5am

    Nice article, I love that you kept it sweet, simple and straight to the point just like a sales pitch should be! Just let the customer “sell themselves”.


    Posted by
    HostV
    19 June 2008 @ 6pm

    Salesman has to face people of various mind. To satisfies their want they should be tricky.Tips of this blog is perfect a good salesman for incresing sell of goods and product.


    Posted by
    Jag Foo
    20 June 2008 @ 12am

    @Monavie:

    Oh yah. Nothing is more powerful that letting the customer re-affirm the sales to themselves.

    @HostV:

    More good tips to come!

    Jag


    Posted by
    Qaswer
    21 June 2008 @ 12pm

    I still remember that stupid life insurance sales representative who makes my life a hell. Due to his behavior he was failed to a successful sale to me.


    Posted by
    UptakeInOH
    27 June 2008 @ 12am

    As someone who talks waaaaay too much, your advice is a nice reminder that I just need to shut up and listen more!


    Posted by
    Kar Goldfield - Sales Training for startups
    13 July 2008 @ 1am

    As a sales trainer, coach, and mentor to startups it is refreshing to see the advice of sales champions shared by people with other realms of influence. Please keep them coming and feel free to reach out anytime.

    Kar Goldfield - Sales Training for startupss last blog post..Ask the coach: Well the world was asked but the coach answered


    Posted by
    Jag Foo
    14 July 2008 @ 1pm

    @ Karl,

    Thanks for taking the time to come down to my humble blog.

    Will definitely write more on sales techniques.

    I will paying a visit to your site.

    Cheers,
    Jag


    Posted by
    andromeda
    16 July 2008 @ 2pm

    your article is great iam enjoying read this and maybe some times you can come to my site aboutadsense tips

    andromedas last blog post..MLM and SEO Bad Business, No Business


    Posted by
    guinness clothing
    10 September 2008 @ 9pm

    Some good advice there. I sometimes sell flats and when I’m showing buyers around I usually wait until they notice something they, for instance if it has a light airey feel, then I think like mad to come up with other characteristics the flat has involve space or light.

    seems to work


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