For sure, Google knows that there are a lot to be gained by buying over Youtube. Definitely it is revolutionizing the way people is using videos online to share and form a community.

However copyright is a big big issue. We cannot deny that there are a lot of stuffs that shouldn’t be there that are up there. Google is threading on some precarious ground if every media firms just decide that they will stand to gain more by ganging up against Google to get more money.

Having said that, I think it will be in the best interest for everyone to reach a win-win solution. After all exposure for all is important like you pointed out. It is going to be interesting to see how the whole affair develop.

Cheers,
YongSing Jag

I do believe that we’re seeing a convergence of tv and online video and Google is at the forefront of that revolution. But nobody wants to get sued and a billion dollars is a lot of money, even for Google.

No, I think Viacom is hardball negotiating. They’re not liking the prices that Google is offering. There only other option is to sue. And although they may have a good case it’ll be tied up in litigation for quite a while. Meanwhile if Google diligently works to take their stuff off of YouTube, they’re not going to get any exposure.

Viacom is rolling the dice and they might just miss the revolution, because all the other media companies will benefit from the exposure they get from YouTube.

I think Google has it all planned out. While I’m love Google, I shudder to think the day when it owns a monopoly of the media.

As the saying goes, “All power corrupts and absolute power corrupt absolutely.”
If not Google will be in danger of being Microsoft no. 2!

YongSing Jag