Getting Your Local Business Found in Search Engines
Many local businesses around the world are looking to the search engines to help find customers.
The following steps will help these businesses increase the number of visitors to their website and therefore find new customers:
1) Get listed in the Google Local Directory
Google is the biggest player in the search world. When you use Google to search something like "eye doctor New York" or "dentist Fargo" there is typically a top 10 listing of results for local businesses at the top of the page.
Having your local business listed here is the cheapest and easiest way to attract new customers. You can sign up for the Google Local Directory here: www.google.com/local/add. It only takes a few minutes and it’s quite a simple process.
If you’re a bit more web savvy, David Mihm has a very thorough post on increasing your ranking for local listings.
2) Build a great website
What is the purpose of your website?
My guess is that you want more customers to contact you – therefore you should make sure that your contact information is very prominent throughout your website.
