Niche Marketing – The Hot Spots Part 2
I wrote the first part in the Niche Marketing series some time back, and I guess it is about time to have the second installment.
So there you go.
The continuation….
6. The “Rich and Bored” Crowd
When you can find people who spend money like nobody’s business, you gotta rush straight to the front of the queue to find out their wants and by hook or by crook, provide for it.
Your bank account will thank you massively for it.
7. The “Irrational and Fanatical” Crowd
Well I mentioned irrational. So when it comes to money, they take the same approach, so long as you can feed their fanatical needs.
Case in point: Have you seen those screaming fans of Beckham? They chase him around in cars. All to get a picture. Or a piece of thread on his shirt. They love him. They want him. They are just crazy over him.
Now you go over to this crowd and tell them you have secret access to Beckham’s bedroom. How will they feel? You probably gonna excite them like mad. Excite them enough to pay crazy money for it.


Connections